Think retail sales in the salon are dead? Think again.
Retail sales in salon are alive and well. The best news….you don’t even have to “sell” to make those sales happen. If you aren’t selling retail every day behind your chair, it’s not just hurting your income but your retention and referrals too. It’s time to get a grip before you lose your footing over retail sales.
Hi-lights you won’t want to miss:
>>>(4:40)-Retail sales have changed, but here’s why they still matter a lot to your business
>>>(5:15)-Some fast facts about how customers are using products
>>>(9:09)-The perceived reasons why a guest goes to another retailer to buy their products, and what you can do to overcome them
>>>(17:52)-Why it shouldn’t matter if your salon owner doesn’t pay commission
>>>(21:58)-If your clients don’t buy from you, it’s not their fault
>>>(24:23)-Powerful conversations around retail doesn’t have to involve a hard sales pitch