Learning to embrace Yelp isn’t optional as a hair stylist
Love it or hate it, Yelp is a tool that millions of consumers today turn to for advice when choosing where to spend their money. With over 70% of consumers saying that they trust an online review as much as a referral from a personal friend, online reviews can’t be ignored.
Yelp is actually already telling a story about you whether you choose to build your own profile or not, so let’s learn to use this controversial to our advantage.
Hi-lights you won’t want to miss:
>>>(1:20)-How online reviews are here to stay – and we need to accept it
>>>(8:10)-Why I feel that so many people are scared of Yelp
>>>(9:42)-Yelp is a social media platform, so why do we treat it differently?
>>>(11:06)-What getting reviews on the platform looks like
>>>(15:41)-How to deal with bad reviews
>>>(23:21)-Let’s give them something (positive!) to talk about