Does it ever feel like you’re trying to work towards the wealthy life you dream of, but you feel like you’re just getting stuck? Or you have too many priorities and just can’t focus? Or—even worse—you’re doing everything’s right, but nothing’s working?
You need to find your archetype.
Every salon professional in the world falls into one of four archetypes: Struggling, Sinking, Sacrifice, and Scaling.
Discovering your archetype gives you a clear-cut path to success, customized for the challenges you’re currently facing. Incredible, right?
Let’s dig into each archetype and how it can help you create change in your business and elevate your career.
The Struggling Stylist
You’re a Struggling Stylist if you have plenty of free time but you’re barely getting by and the money you’re making just isn’t cutting it. You have time on your hands, but what you really need is clients in your chair.
That’s not to say you don’t have a full social life, but when it comes to your work schedule, you have open hours behind the chair that you’d love to fill with target market clients. You’d love to be booked solid with dream clients, make a solid living, and still enjoy free time with friends and family.
The Struggling Stylist is lacking direction.
Think about it: wouldn’t it be amazing to have a designated plan that helps you move the needle in the right direction?
First, start with building a base clientele and using that incredible free time to execute a marketing strategy.
The Sinking Stylist
You’ve got no time, a mile-long to-do list, and work really hard day in and out, yet you never seem to make progress and you want to see results now.
Chances are, you’ve likely been in the industry for a while and you’ve built somewhat of a base clientele. You feel like you aren’t a rookie anymore and you want this bad, but you’re wondering how much more you can take.
The Sinking Stylist is desperate.
Let’s be honest: your time is limited, so stop wasting it by chasing random strategies and hashtags, hoping for lightning to strike.
It’s time to embrace the idea of short-term strategy for long-term gain and go all-in on building your clientele. We know you’re busy, but make the time to focus on your marketing strategies. Need help getting started? Click here!
The Sacrifice Stylist
This is you if you’re financially comfortable, but you don’t have the freedom lifestyle you dreamed of. You have a solid income level, but you might as well move into the salon because you’re working long, hard, and often painful days to make the income happen.
But, real talk: somehow the industry convinced us that 12-hour days and being booked for weeks on end is working smarter, not harder. It isn’t.
The emotional toll of seeing 8 - 20 guests a day and being booked out for weeks on end is hardly freedom. Sacrifice Stylists make great money but lack schedule flexibility and often develop repetitive motion injuries…and start to feel resentful of this beautiful industry.
The Sacrifice Stylist is lacking structure.
You’ve got to get a grip on this roller coaster before it falls off the rails. Focus on raising your prices (without just doing a “price increase”), cutting back your schedule, and maximizing each guest’s value. It might feel overwhelming for now, but we’ll be honest: it’s totally worth it.
The Scaling Stylist
The Scaling Stylist is living the dream with plenty of free time and money. You likely work a dream schedule that you absolutely love, are debt-free or close, earn a great living, and have plenty of savings in place just in case life throws you a curveball…
…but you’re professionally starting to crave that next level.
The Scaling Stylist needs their what’s next.
Success is funny. Once you’ve achieved goals, it can feel empty if the next level isn’t clear.
It’s time for you to put your business on autopilot and say goodbye to hashtags, discounts, and social media stress. You found success, now you need a system to make sure you’re not to lose it. When you’re ready to get started, check out Thrivers Society Prep School!
If you feel lost in your career, you aren’t alone. All you need is a curated plan based on your Archetype to create the freedom lifestyle you’ve been dreaming of. If you aren’t sure which Archetype you are, head to www.thrivingstylist.com/archetype-quiz/ to discover yours!